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Town hall meeting: Help shape future of your Advocate

By BY GABE SEMENZA - GSEMENZA@VICAD.COM
Oct. 19, 2009 at 5:19 a.m.
Updated Oct. 20, 2009 at 5:20 a.m.

The Advocate invites you tonight to help its editors better understand whether a credibility gap exists between its print and online journalism.

Editor Chris Cobler will discuss results from an independent survey conducted to help answer that question. University of Houston-Victoria professor Macarena Hernandez then will field your questions during an interactive question-and-answer session.

Your opinions might change the future of your hometown newspaper.

"This is an incredible opportunity for our students and community to come and learn more about the local newspaper and how they can be active participants," Hernandez said.

The University of Houston-Victoria and Center for Advanced Social Research conducted the telephone survey during June and September. The survey was conducted in conjunction with the Associated Press Managing Editors' national credibility project.

Considering today's new media environment, this newspaper sought to learn:

How you perceive the credibility of newsroom-generated content versus user-generated content.

Whether the credibility of one form of content affects that of another.

The content you find most credible.

"The online presentation of news offers exciting new opportunities and unforeseen pitfalls," Cobler said. "Our best guide in charting this new territory is you. We hope you will share your thoughts about what journalistic principles matter the most, regardless of the delivery method."

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