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Crossroads residents help Kubota celebrate 40 years of business in the US

Dec. 1, 2012 at 6:01 a.m.

Representatives with Victoria Oliver Co., Inc. attended Kubota Tractor Corp.'s 2012 National Dealer Meeting in Dallas. There, they joined more than 1,000 Kubota dealers for the company's 40th anniversary in the U.S. This commemorative photo features Kubota's first compact tractor model introduced to the U.S. market, the L200. Pictured, from left, are Rena Scherer, Calvin Scherer and Brad Scherer, with Victoria Oliver Co., Inc.

Three Crossroads residents helped Kubota Tractor Corp. celebrate four decades of business in the United States.

Calvin, Rena and Brad Scherer, from Victoria Oliver Co., Inc., attended Kubota's 2012 National Dealer Meeting in Dallas, according to a Kubota news release.

More than 1,000 Kubota dealers from across the country joined together to celebrate the milestone and get a first look at all 2013 product enhancements, according to the release. The highlight was the "Kubota Kommander," Kubota's first zero-turn mower.

Kubota's "40 Years Strong" theme recognized the company's dealers for their contributions to its overall growth and success. During the meeting, representatives from Victoria Oliver Co., Inc. also attended field demonstrations and classroom sessions, gaining hands-on operator experience with Kubota's products.

"As we commemorate 40 years in America, we owe so much of our success and continued market growth to our dealers," Yuichi "Ken" Kitao, Kubota Tractor Corp.'s president, said in the release. "We are proud to reach this milestone with the support of our dealer network and customers. It is a true testament to our innovation, quality, value and commitment to an excellent customer experience."

For Kubota's customers, the company recently announced the "40 Years Strong Dream Contest" on its Facebook page, where one Kubota fan will win a four-wheel drive L3800 Kubota tractor, a model set to be produced out of the newly-expanded Jefferson, Ga. facility. The contest ends Dec. 31 and no purchase is necessary.

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