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Advocate editorial board opinion: Showing of unique movies well attended

By By the Advocate Editorial Board
March 26, 2012 at 7 p.m.
Updated March 25, 2012 at 10:26 p.m.


Many of us are wondering if the Victoria TX International Film Festival was a success. What would you think "success" means?

We think a first-year event might meet success by financially breaking even, especially one that was organized and put together in 60 days or so.

Anthony Pedone, the organizer and mastermind behind the film festival, said based on attendance, the festival was a huge success.

"I'm guessing about 2,000 different people were there," he said.

However, not everything went as planned, according to Pedone. For example, the $1 program did not sell.

"I shouldn't have bought programs - $2,500 worth. It was not a successful decision," he said.

Pedone said it would be in April before he had the financials all figured.

He noted that he still has about $2,200 to pay out for technical staff, but he feels confident that he will at least break even.

"We might make a couple of thousand dollars."

Pedone said he's heard no negative feedback from anybody about the festival - only praise and words of encouragement.

Will the festival return next year? Pedone said as long as he can get funding from the city's hotel occupancy tax, he thinks the 2013 festival will be a reality.

He called this year an "incredible networking opportunity," and he said that means he tapped into some very knowledgeable people in film who want to be involved with Victoria's festival.

Plus, Pedone said he will have the entire year to plan next year's festival instead of 60 days.

"It will be bigger and better," he said.

We are encouraged by Pedone's positive outlook for next year. We also think this year's festival was very entertaining and something quite different for Victoria.

We would like to see the festival continue and develop as a permanent event in the Crossroads.

This editorial reflects the views of the Victoria Advocate's editorial board.

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