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Victoria eatery, cupcakery expands into downtown

By ALLISON MILES
Sept. 29, 2013 at 4:29 a.m.
Updated Sept. 30, 2013 at 4:30 a.m.

Courtney Figuerova, 31, owner, pours sugar into a bowl as she begins to prepare cupcake batter at the new Yummy Finds Eatery and Cupcakery location in downtown Victoria.

If you go

• WHAT: Yummy Finds at The Kitchen

• WHEN: Opens Tuesday

• HOURS: 7-10:30 a.m. breakfast and 11 a.m.-3 p.m. lunch and cupcakes, Monday through Friday

WHERE: 311 E. Constitution St.; enter through the DeLeon Street door

• For more information, call 361-580-6378.

Downtown Victoria is about to get a bit sweeter.

Local eatery and cupcakery Yummy Finds will open Tuesday its second Victoria location. Dubbed Yummy Finds at The Kitchen, the business is inside the Victoria Advocate's former cafeteria at 311 E. Constitution St.

"We wanted to keep 'The Kitchen' in there because a lot of people remember this place. They remember coming in to eat," owner Courtney Figuerova said, noting customers will enter through the building's DeLeon Street door. "We thought that part should stay."

A second store was always part of the plan, she explained, but was never something the company actively pursued. When approached by the Advocate about possibly setting up shop, it all worked out.

"This was all in God's timing. It fell into place," she said. "I've always wanted a downtown location."

Dan Easton, the Victoria Advocate's publisher, said the decision to bring the eatery in boiled down to the fact that the Advocate is in the newspaper - not restaurant - business.

"We already had that commercial restaurant space, and we decided to find someone to fill it," he said. "We thought they'd be a good fit. And we think they'll do a great job."

That agreement came about six weeks ago, Figuerova said, and the days since have been sort of an entrepreneurial whirlwind. From taking deliveries to hanging the sign - then rehanging it after it fell - and painting the room a soft baby blue, it's been nonstop.

The finished product will be a "shabby chic" venue with mismatched furniture, not to mention a few goodies the original location doesn't offer.

A breakfast menu joins the new place's list, with offerings such as "flacos," or flatbread breakfast tacos, sweet paninis, dry cereals and more.

Like the first shop, a variety of salads and sandwiches - as well as the eatery's signature cupcakes - also will be available.

Delivery is not available downtown, but those who call in their orders can take advantage of curbside pickup.

Yummy Finds first opened for business in November 2009 at its original location, 402 Salem Road. Although then owned by Teresa Cordova, Figuerova had been in on the gig from the start.

She later took the reins.

The outfit changed some of its ways - it eliminated antiques and added lunch to the mix - but continued offering its confections to sweet tooths throughout the Crossroads.

Figuerova said the recent expansion didn't happen by chance. It took plenty of planning - as much as can happen in six weeks, at least - and support from a loving family.

"I don't know what I would do without their support," she said with a glance at her mother, Jan Ley.

Brittney Ybarbo, Figuerova's sister and a manager at the new shop, encouraged other people go to after their dreams just like Figuerova did.

"You just have to go for it," she said. "Make it happen."

Looking ahead, Figuerova said she hopes to see her business continue to flourish, with new locations hopefully finding their way to the region.

Still, there's no rush.

Because while she's baking cupcakes in-shop, she's also got a bun in the oven. Her second daughter is due to be born in November.

"There's a lot going on," Figuerova said with a glance down at her belly. "It's a good thing. It's exciting. But it's still a little crazy."

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