Best Jewelry Store: Torin Bales

March 29, 2014 at 10:02 p.m.
Updated March 28, 2014 at 10:29 p.m.

Best Jewelry Store: Torin Bales

If it comes in a blue box, it must be from Torin Bales, and Crossroads shoppers love those blue boxes.

Torin Bales is the 2014 Best of the Best jewelry store as voted on by Advocate readers. This is its fifth year to win the award.

"I would be disappointed if we didn't win," owner Torin Bales said of the recognition.

The quality of the store's gem selection and knowledgeable staff are what he believes sets his store apart from the others.

His staff is trained to know what the store has to offer and help the customer find what he or she is looking for, he said.

"It can be intimidating to come into a jewelry store," Bales said. "We make them feel comfortable when they visit us."

Since his last win in Best of the Best, he said he's seen a lot of new customers in his store.

"We've been blessed to see people from different areas," he said. "It's a destination jewelry shop."

Torin Bales Fine Jewelry

6007 N.E. Zac Lentz Parkway


Hours: 10 a.m.-6 p.m. Monday to Friday; 10 a.m.-4 p.m. Saturday; closed Sunday

First Runner-Up

James Avery

7800 N. Navarro St.


Second Runner-Up

Kay Jewelers

7800 N. Navarro St.




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