H-E-B to begin marking its 80th anniversary in Victoria

May 13, 2014 at 12:13 a.m.

H-E-B and the city of Victoria crossed paths in June 1934, and they will mark their 80th anniversary together at 11 a.m. Wednesday at the H-E-B Plus! store, 6106 N. Navarro St.

H-E-B opened its first store in Victoria back then, and it was remodeled in 1950 to add air conditioning, according to an H-E-B news release.

Throughout the years, stores have closed and opened at new locations along Main and North streets and Rio Grande Street back in 2001.

The H-E-B Plus! store opened in November 2006. It was once in the North Cross Center, also on North Navarro Street.

The monthlong anniversary celebration will include:

In-store sweepstakes - opportunity for customers to win groceries for a year

Shopping sprees at H-E-B Plus! and H-E-B Rio Grande

Special in-store coupons with savings on groceries

Victoria Advocate partners with H-E-B for an essay contest

Additional ad items featured in Victoria Advocate

Product promotions during the next 30 days highlighting H-E-B items

Radio stations at H-E-B will feature special in-store offers on food items



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