The Independent Bankers Association of Texas, the largest state community banking association in the nation, recently honored TrustTexas Bank in Cuero with two Best of Community Banking Awards.
The bank received a gold award in the bank culture category and a silver award in the marketing category.
Community banks, such as TrustTexas Bank, play a critical role in their local areas, according to a news release from the bank.
The Best of Community Banking competition is designed to honor banks for their commitment to helping their customers, employees, neighbors and community. Awards recognize community banks throughout the state for their innovation, creativity and success in fulfilling a specific community or internal need.
Each submission received a gold, silver or bronze award in one of five categories: bank culture, community service, financial literacy, marketing and architectural design.
To receive the gold award in the bank culture category, TrustTexas Bank submitted a written narrative and design board titled “Discover the TrustTexas Bank Universe – Out of This World Since 1921,” describing how the bank stands out from others. The bank is not just a community bank; it is a family made up of 80 people who work together to make their communities a better place to live and stand by the following core values in their work and personal lives: friendliness, teamwork, trustworthiness, high-quality service and commitment.
For the silver award in the marketing category, the bank submitted a second written narrative and design board titled, “TrustTexas Bank is Out of ‘Site’ – Website Liftoff 2018” detailing the bank’s website redesign project. The redesigned website reflects the progress TrustTexas Bank is making to provide its customers with the best experience – from in-person to online, according to the news release.
All gold, silver and bronze winners were on display during the association’s 44th annual convention in September in San Antonio.